RECORD crowds and prices have Yulgilbar Santa Gertrudis manager Rob Sinnamon on a high.
More than 500 people attended the annual bull sale earlier this month at Baryulgil.
Yulgilbar is the third oldest santa gertrudis station still operating in Australia.
Buyers flocked from south to Kempsey, west to Inverell and north to Clermont.
Top price of the day was Lot 2 - Yulgilbar Justice (poll), sired by Warenda Sahara and from a high performing daughter of Tara Monarch, who had as a heifer won junior champion female at the Sydney Royal.
The buyer was Echo Hills Pastoral Company, Beaudesert, with the top price of $28,000.
The top 10 bulls averaged an impressive $15,300, with the first 30 bulls averaging $10,166. Sixty-six classified bulls averaged $7113.
Seven herd bulls averaged $4428.
Five top quality stud santa gertrudis females topped at $8000 for an outstanding daughter of Hardigreen Park Nautilus in Lot 99 and averaged $6100.
Ten sangus bulls sold to a top of $7000 to average $4400.
There were 207 top quality sangus heifers that sold to a top of $2280 to average $1643 while 54 santa charolais heifers averaged $1410.
The day finished grossing $1.0155 million, creating a first for an eastern fall annual production sale in north- eastern NSW.
Sixty lots sold to repeat buyers as a major endorsement of the breeding program at Yulgilbar.
New buyers included TV Fairfax and Tim and Alison Kirkwood, from Disney at Clermont.
The Kirkwoods were the volume buyer, taking a total of seven bulls, while long-time valued buyer Green Mountain Pastoral Company returned to take home five bulls.
In the break-up, there was a $1700 price advantage for poll bulls over horn bulls.
Craig Ross, from Kemmis Creek at Nebo, again sought out homozygous poll bulls, taking home three top quality bulls for an average of $14,833.
Long-time valued supporters, the Aphelt family, took home four young sires to average $9000.
Stud buying support came from The Buetel family at Boonah, taking home a bull for $11,000, while Cyril and Denise Gauld purchased Lot 35, a Hardigreen Park Nautilus son, for $23,000.
Scott and Rebecca Dunlop, from Dunlop Cattle Company, paid $14,000 for a son of Dangarfield Valiant.
The $80,000 Warenda Sahara landmark sire continued to top sire averages with five sons averaging $10,500.
Hardigreen Park Nautilus progeny featured strongly, with 11 sons averaging $9227.
Speaking before the sale Mr Sinnamon told Rural Weekly it was a great time to be involved in the beef industry.
"In my 50 years of living and breathing santa gertrudis cattle and Australian agriculture, I have never been more confident and optimistic about our future as producers of a superior beef protein source. The beef stars have aligned."
He said worldwide demand for protein that had been coming for 10 years was finally here.
The American cow herd is at its lowest point in more than 30 years, Australian cattle numbers have taken a major hit due to drought and poor commodity prices, there's a low Australian dollar and global and local consumers are hungry for beef product.
"This all adds up to beef product demand we have not experienced before in Australia," Mr Sinnamon said.
It was exciting and profitable times as supply fell and demand rose for Australian beef, he said.
He said you could breed cattle on the coast and send them north, west or south and they would perform.
He explained Yulgilbar cattle were bred and grown out in tough and difficult environments.
"The North Coast country is pretty, benefits from natural water systems such as the Clarence River and is an attractive environment to live in. But it sure ain't easy," Mr Sinnamon said.
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